Author Archives: Rob Greenlee

Podcasting Metrics Debate moves to War of Words with Public Radio

Some podcasting platform players are getting all upset with many large Public Radio groups putting out Podcasting Measurement Specs that give the impression to some that they are declaring war on the long established podcasting space. “I don’t entirely agree they … Continue reading

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Spreaker Live Show #39: Podcasting Down Under w/Joel Zammit, Host SansPantsRadio.com

Here is another episode of the Spreaker Live Show #39 for Dec 30th, 2015.  My guest this week is Joel Zammit, Business Manager and Host at SansPantsRadio.com in Australia.  Joel is co-host of the “”Plumbing The Death Star” podcast from … Continue reading

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2016 Podcasting and Radio Predictions

I see that 2016 will bring continued and steady growth in the on demand audio and podcast markets though with some consolidation of larger players. I do see a danger of expectations outpacing the realities around the adoption of on … Continue reading

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Spreaker Live Show #35: Podcast as Radio, Mat Kaplan, Host Planetary Radio

I get behind the mic with Mat Kaplan, Planetary Radio Producer/Host is an official show from “The Planetary Society” led by CEO Bill Nye.  The show visits with a scientist, engineer, project manager, astronaut, advocate or writer who provides a … Continue reading

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Video Demo: Spreaker Podcast Radio App for Android

Here is a 12 minute YouTube video demo that I recorded of the new “Spreaker Podcast Radio” app for android that offers a lean-back radio like experiences with podcasts. Give it a watch and then give it a try if … Continue reading

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New Media Show #109: Todd Cochrane and Rob Greenlee Chat Podcasting

Todd Cochrane (@GeekNews) and Rob Greenlee (@RobGreenlee) discuss the challenges of some of the new podcasting platforms when it comes to live integration for the show. The new Triton announcement by Blubrry. They also discuss a recent Westwood One “State … Continue reading

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Spreaker Live Show #34: Podcasts vs Radio Content with Steven Goldstein

In episode 34, I get behind the mic together with Steven Goldstein as his guest, discussing the relationship between podcasts and radio content.  Steven is CEO of AmplifiMedia.com, is recognized as a thought leader in audio programming, marketing, and management. He has developed … Continue reading

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New Media Show #108 Todd & Rob talk on Blab

Todd Cochrane @geeknews and I @robgreenlee do the the NewMediaShow.com last Saturday, Nov 15th on Blab.im due to Todd’s travel. We talk about the podcasting space and have a number of podcasters join us. We discuss doing podcasts on Blab.im … Continue reading

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Are Podcasts and Music A Perfect Match?

By Rob Greenlee The match between podcasts and music has been around since the early days of podcasting at small places like Apple iTunes and Microsoft Zune, the two major distribution platforms for podcasting in its embryonic stage of the … Continue reading

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Podcasting business models that work and do not

By Rob Greenlee The podcasting aggregator model has been flawed since the earliest days of podcasting and cannot be easily monetized; it means that podcast only distribution aggregator platforms or so called “Podcatchers” have had a difficult time generating revenue … Continue reading

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Any Truth to Podcasting Renaissance?

By Rob Greenlee It seems like podcasting or on-demand audio is in the middle of a burst of media and entrepreneurial interest.  This increased interest in podcasting is occurring because of a convergence of events that have been building for … Continue reading

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Coming Contextualized Podcast Listening

By Rob Greenlee Many have said, over the past 10 years that podcasts were just too difficult to find and know how to listen to them.  I would agree that was the past and that past perceptions like this create … Continue reading

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Podcast Content vs. Distribution: Is the battle just beginning?

By Rob Greenlee Content and distribution have had a long-running relationship with each other over many decades, going back to the earliest days of print, TV and radio. Yet, this relationship has been growing more and more unstable since the … Continue reading

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How On-Demand Audio will Make Money in the Future

Since the early days of podcasting, many have wished for and aspired to make a good living from producing and distributing podcasts. Many a podcaster has failed to achieve that goal and has hung up the towel on trying to earn … Continue reading

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2014 and Beyond for Podcasting

Since the earliest days of podcasting in 2004, the key points of change over the years have been around monetization, content quality, devices used for listening or watching and software distribution platforms. Podcasting has seen a heavy amount of churn … Continue reading

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