Rob Greenlee · Podcasting, video & responsible AI
Create useful media.
Earn trust.
Create outcomes.
For experts, consultants and creators using video, podcasting and AI to build an audience, earn trust and grow a business.
Watch conversations on NewMediaShow.com and related videos on @RobGreenlee. Apply an idea with Trust Factor Lab.
Host, New Media Show
Podcast Hall of Fame inductee & Chair
LATEST EPISODE · NEW MEDIA SHOW #691
Who Profits From Video? The Real Cost of Video Podcasting
With Losh Moodaley
Published
Rob Greenlee and Losh Moodaley explore video production costs, creator revenue, direct sponsorships, audience ownership, and human creativity and trust in an AI-driven media world.
Recent media · Connected by topic
Watch a short. Explore the full conversation.
Recent selections from NewMediaShow.com and @RobGreenlee on YouTube, organized around useful media, human trust and practical outcomes.
Create useful media
Direct the tools. Keep your perspective.
A short on prompting and iteration, paired with the conversation about human creativity, audience relationships and video economics.
· 37 seconds
Earn trust
Keep people at the center of AI.
A clip about AI and human flourishing, alongside Laura Burkhauser’s discussion of voice, editing and audience trust.
· 1 minute 22 seconds
Create outcomes
Weigh video against its full cost.
A short on video production costs. The related episode includes an exercise for comparing production effort with a defined audience or business goal.
· 44 seconds
More @RobGreenlee Shorts Browse full YouTube videos → · Explore New Media Show episodes →
Explore by topic · @RobGreenlee
What do you want to improve?
Selected videos from the archive, connected to the work you want to do next.
- Podcast foundations
The Niche Secret Every Podcaster is Missing - A useful media business
The Real Way Successful Podcasters Get Paid - AI with human judgment
AI Podcast Publishing Processes and Growth or Decline in Podcast Market - Credibility and visible value
Trust Factors in Growing Podcast Audience and Deep Connections - Experience and reinvention
Finding Purpose After 50: Why Human Connection Matters More Than Ever - Trust Factor
Emotional Intelligence and Information Trust | Ep 3
Explore the videos & practical next steps
Watch on @RobGreenlee, explore deeper conversations on NewMediaShow.com and apply an idea through Trust Factor Lab.
Experience across content, technology & partnerships
Microsoft · PodcastOne · Spreaker · Libsyn
Put it into practice · Trust Factor Lab
Useful to your audience.
Worthy of their trust.
Use Trust Factor Lab’s five-step approach to apply an idea from Rob’s videos to your own work:
- Understand: Name the person, problem and starting point.
- Decide: Choose one useful outcome and a focused change.
- Act: Create with human judgment and check your claims.
- Prove: Examine what changed and what the evidence supports.
- Improve: Keep, adjust or stop based on what you learned.
Start with one video, one practical action and one review point.
Apply the five-step approach See how outcomes are reviewed →
Work through your next decision
A clearer plan for your content and business.
Media & creator strategy
Clarify who your content serves, what makes it useful, and how audience growth connects to your business.
Focused sessions: 1 hour · $250 USD or 2 hours · $499 USD.
Partnerships & leadership
Bring experienced judgment to platform relationships, creator ecosystems, and business development.
Speaking & perspective
Make sense of podcasting, video, AI, and human trust through keynotes, workshops, and conversations.
Selected insights
A perspective shaped by doing the work.
Platforms & distribution
The next chapter of podcast hosting
Why hosting platforms are becoming a larger part of the creator’s media operation.
Creator businesses
From content to trusted media brands
How audio, video, community, and direct relationships can work together.
Responsible AI
Lead with clear standards
Human accountability and disclosure in a changing media environment.
A history of building what comes next
From broadcast radio to the AI media era.
Explore the WebTalk Radio recordings, the origins of my work in digital media, and an unusual chapter in experiential marketing: the world’s largest glass of orange juice.
Let’s connect
What are you building next?
Advisory, speaking, partnerships, or executive leadership. Start with the goal and the challenge you want to solve.